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E-Marketing

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Authors: Judy Strauss
Publisher: Pearson
Edition: 5
Publish Year: 2008
ISBN: 9780132461849

For courses in electronic marketing or e business. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. The fifth edition assists all marketers in understanding the Internet and its social media for improving brand images, sales, and profitability.

₪ 125.00 125.0 ILS ₪ 125.00

₪ 125.00

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