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Concepts in Strategic Management and Business Policy: Achieving Sustainability

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Authors: Thomas L. Wheelen
Publisher: Pearson
Edition: 12
Publish Year: 2009
ISBN: 9780135097564

This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.

₪ 125.00 125.0 ILS ₪ 125.00

₪ 125.00

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