Entrepreneurship and Effective Small Business Management
Authors: Norman Scarborough, Jeffrey Cornwall
Publisher: Pearson
Edition: 11
Publish Year: 2014
ISBN: 9781292060613
Open your students’ minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management. This text provides students with the tools they need in order to launch and manage a small business.
This Eleventh Edition continues to provide students with a practical, hands-on approach to launch a business that has the greatest chance for success. This edition features ten new cases and the most recent statistics, studies, surveys, and research about entrepreneurship and small business management.